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How much money is your store leaving on the table? Do the math

1Match·June 25, 2026

One extra conversion point sounds tiny. On a Shopify fashion store, it can quietly be worth thousands of dollars a month. The trap: you never see it, because a sale you didn't make leaves no trace in your analytics.

This virtual try-on revenue calculator makes that hidden gap visible in 30 seconds. Enter your traffic, conversion rate and average order value, then tune the expected uplift.

The simulator

Revenue simulator

Drag the sliders with your real numbers.

Current revenue / month-
Revenue with virtual try-on / month-
Extra revenue / month-
Over one year-

Indicative estimate. The default uplift (25%) sits inside the +15% to +40% range reported by brands on product pages equipped with virtual try-on. The drop in returns (−25% to −40%) is not counted here — it's extra upside.

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How to read these numbers

The math is deliberately simple: traffic × conversion rate × average order value gives your current revenue. We then apply the conversion uplift to the rate and compare. It's an estimate, not a promise — but it rests on a realistic range.

Why does virtual try-on move the needle? Because the number-one source of hesitation in online fashion is "will it actually suit me?". When a shopper sees the garment on their own photo before buying, the doubt disappears: conversion goes up and returns go down (−25% to −40% reported), protecting your margin on top of revenue.

From simulator to reality

1Match adds AI virtual try-on to your Shopify store in under 10 minutes, with no code and a free plan to start. The shopper uploads a photo on the product page and sees themselves wearing the item — clothing and accessories alike (beanies, caps, hats).

FAQ

Where does the +15% to +40% uplift come from?

It's the range reported by fashion brands on product pages equipped with virtual try-on. The simulator defaults to 25%, a conservative mid-range value; adjust it to match your category.

Are returns included in the calculation?

No, on purpose. The simulator only shows the extra revenue from conversion. The reduction in returns (−25% to −40% reported) is additional margin on top of the figure shown.

How much does virtual try-on cost?

1Match has a free plan to start, then paid plans that scale with your volume. Installation takes under 10 minutes from the Shopify App Store, with no code.

Ready to cut your returns?

Add virtual try-on to your store in 10 minutes. Free to start.

Install on Shopify
How much money is your store leaving on the table? Do the math | 1Match