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How much can virtual try-on earn your store? (ROI calculator)

1Match·June 23, 2026
AI virtual try-on lifts conversion by up to +40% by removing doubt about size and fit. But what does that mean for your store? Use the ROI calculator below: enter your visitors, conversion rate and average order value, and instantly see the extra revenue you could earn — per month and per year.

Calculate your ROI

Adjust the four fields with your own numbers. The result updates in real time.

📈 ROI calculator — virtual try-on

Estimate the revenue virtual try-on could add to your store. Adjust your numbers below.

Current monthly revenue
Monthly revenue with virtual try-on
Monthly gain
12-month gain

Indicative estimate based on your figures. The default lift (+40%) reflects results observed with 1Match.

How to read the result

The math is simple: revenue = visitors × conversion rate × average order value. Virtual try-on acts on the conversion rate. With a +40% lift (the result observed with 1Match), a store with 10,000 monthly visitors, 2% conversion and a €70 basket goes from about €14,000 to nearly €19,600 in monthly revenue — over €5,000 of extra revenue a month, without buying a single new visitor.

Why virtual try-on lifts conversion

The number-one barrier to buying fashion online is doubt: "will it look good on me?". As long as it lingers, the shopper hesitates, postpones, abandons the cart. By showing the garment on the shopper's own photo, virtual try-on removes that doubt at the decisive moment. Confidence rises, the purchase unlocks — and as a bonus, size-related returns drop by 25–40%.

Turn this estimate into real results. 1Match adds AI virtual try-on to your Shopify store in 10 minutes, no code, with a free plan to start.

Install 1Match free on Shopify →

FAQ

Where does the default +40% lift come from?

It's the conversion lift observed on product pages equipped with 1Match. You can adjust this percentage in the calculator based on your own estimate.

Does the calculation account for returns?

The calculator estimates the revenue gain from conversion. The reduction in returns (−25 to −40%) adds to this gain by protecting your margin.

Are my figures saved?

No. The whole calculation runs in your browser; nothing is sent or stored.

Ready to cut your returns?

Add virtual try-on to your store in 10 minutes. Free to start.

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How much can virtual try-on earn your store? (ROI calculator) | 1Match